Fractional CMO

A senior marketing leader in the seat. And a team behind them.

Strategy, team management, and marketing plans. With a Silex team ready to execute.

Who It’s For

CMO judgment, before a full-time CMO.

Founders without a marketing leader
Seed to Series B
Companies between CMOs
Keep the engine running
Integrators launching an AI practice
A lead for the new practice
What the CMO Owns

Everything a marketing leader is accountable for.

GTMStrategyPlan &BudgetOrg &HiringMartechStackBoardReportingAgencies &VendorsSales &PartnersFractionalCMO
GTM strategy and positioningICP, messaging architecture, category story, and the competitive line.
Annual plan and budgetWhere every dollar goes, by stage and channel, tied to pipeline targets.
Marketing org design and first hiresRole definitions, hiring frameworks, and support for your first marketing hire.
Martech stackCRM alignment, automation, attribution, and the reporting that makes it visible.
Board and leadership reportingA pipeline number leadership trusts, reviewed monthly and quarterly.
Agencies and vendorsScoping, managing, and keeping or replacing them based on results.
Sales and partner alignmentOne plan across sellers, alliances, and channel, with shared goals.
The First 90 Days

From first call to first pipeline readout.

Days 1 to 30
Assess and position
  • Marketing health and team review
  • Buyer, ICP, and competitive work
  • Positioning and messaging locked
Days 31 to 60
Plan, budget, and hire
  • Launch-to-close plan with budget
  • Org design and first hires scoped
  • Stack and reporting set up
Days 61 to 90
Launch and report
  • First campaigns and events in market
  • Field team running programs
  • First pipeline readout to leadership
A leader in the seat. A team behind them.
Fractional CMO · Silex Field Marketing
The Difference

Most fractional CMOs advise. Ours comes with the team.

Full-time CMOTypical fractional CMOSilex Fractional CMO
Senior strategy
Hands-on execution
Events and field programs
Partner and co-sell programs
Accountable to pipeline
Flexible scope and cost
Speed to start
StrongPartialLimited
Engagement Options

Three ways to bring a CMO on board.

Scoped to your stage. Proposals in 5 business days.

Advisory
CMO Advisory
Monthly · strategy and leadership
  • GTM strategy and positioning
  • Plan, budget, and board reporting
  • Leadership and hiring support
  • Your team or agency executes
Start a Conversation
Recommended
Integrated
CMO + Field Marketing Team
Retainer · leader and team
  • Everything in CMO Advisory
  • Senior field marketing team embedded
  • Campaigns, events, and partner programs
  • One plan, one pipeline number
  • Quarterly business reviews
Start a Conversation
Fixed Term
Launch CMO
Defined term · one launch
  • Positioning and launch plan
  • Launch assets and launch event
  • First ABM wave to target accounts
  • 60-day pipeline readout
See the Launch Program
Questions

What founders ask us first.

Who is in the seat?

A Silex founder. You get the person who wrote the plan in your leadership meetings, not a delegate.

How much time does the CMO spend with us?

It is set in the scope: a fixed amount of time each month, with standing leadership time and access between meetings. It flexes up for a launch or a show season.

What happens when we hire a full-time CMO?

We plan for it from day one. We help define the role, support the search, and hand over the plan, the programs, and the reporting so your new leader starts with momentum.

Will you work with our existing agency?

Yes. Managing agencies and vendors is part of the role. We keep what is working and replace what is not, based on results.

Is this only for AI companies?

No. Our focus is AI, cloud, and B2B technology, where our team has spent its career. The model works for any B2B tech company building pipeline.

Put a CMO in the seat this quarter.

Start with a CMO assessment.

Book a CMO Assessment
No long forms. Just a conversation.